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HFX Reno — renovation craftsmanship that finally shows up on Google.

A WordPress renovation site for Halifax's HFX Reno — Page 1 Google ranking in 3 months and a quote flow that converts browsers into clients.

Page 1Google ranking in 3 months
Livehfxreno.com
3Service verticals
FormsQuote requests on every page
hfxreno.com
HFX Reno — WordPress renovation website
The challenge

Exceptional renovation work with an online presence that didn't reflect it.

HFX Reno specializes in IKEA kitchen cabinet installation, bathroom renovations, and basement conversions. Their work is hands-on and high-quality — but their old web presence didn't communicate that at all.

The site needed to be a working sales tool: route visitors to the right service, show off finished projects, and convert browsing into quote requests. The SEO structure was also weak — a Halifax renovation company wasn't ranking locally for any meaningful searches.

Our approach

A site built around the work — and structured for search.

We designed a WordPress site that leads with the quality of the work, not just a list of services. Each service vertical — kitchen, bathroom, basement — got its own dedicated page with strong visual content and a clear path to requesting a quote.

The SEO structure was built from day one: local keywords, proper heading hierarchy, and schema markup for a local business. A before/after project gallery was added to demonstrate actual results. Contact forms appear at every logical exit point, keeping the barrier to requesting a quote as low as possible.

The results

Three months after launch.

Organic search visibility and inbound quote volume measured against the pre-launch baseline.

Page 1
Google ranking
Ranking Page 1 for key Halifax renovation search terms within 3 months of launch.
Inbound quote requests
Consistent quote form submissions from visitors finding the site through organic search.
3
Service verticals live
Kitchen, bathroom, and basement pages — each with dedicated content and lead forms.

We're getting calls from people who found us on Google — that genuinely didn't happen before. The site actually explains what we do and makes it easy to reach us.

HFX Reno Team · Halifax, NS
What we shipped

The full build list.

Everything scoped, designed, built, and launched for HFX Reno.

Custom WordPress build with modern UI tailored to renovation services
Dedicated pages for kitchen cabinet installation, bathroom renovation, and basement conversion
Portfolio gallery with before/after project sections
Integrated contact forms for consultation and quote requests
Local SEO structure — targeted keywords, title tags, schema markup, and Google Business Profile
Mobile-responsive design optimized for performance across all devices
Conversion-focused copywriting aligned with how Halifax homeowners search for renovation help

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